Travel services allows us to mass market our destination by attending and promoting Saskatoon and Travel Media and Travel Trade marketplaces. By working through the Travel Media and Travel Trade tours and site visits, and by gathering both unpaid and paid media coverage, we are able to better manage a controlled presence, not only in North America, but in the international market. In addition, travel services allows us to work with hoteliers, operators, receptors, attractions, and other transportation experts (motorcoach, rail, operators, etc.). Groups such as these serve as conduits to help us 'sell' Saskatoon as a destination of choice.

Shannon Cossette
Director of Travel Trade and Travel Media
Tourism Saskatoon